This one’s for the fans.

Football is back, baby! And with it comes a new campaign for our client M&T Bank. By now, you probably know that M&T is the Official Bank of the Buffalo Bills. Maybe you even have the exclusive M&T Bills Debit Card (if not, jump on that, Bills Mafia!). This year though, M&T really wanted to salute the fans and thank the incredible #CommunityOfBillsFans supporting our team season after season. So to those who show up on Sunday (or Thursday or Monday – or even Tuesday) wearing Zubaz in their living room: this one’s for you!

P.S. There’s still time to be M&T’s Friday Fan of the Week – a fun contest they’re running over at WGR 550.