Elevator Pitch Series: Influencer Outreach
Influencer outreach was rated as the fastest-growing online customer-acquisition channel, beating organic search, paid search and email marketing. It’s an incredibly effective form of marketing that focuses on specific key individuals rather than the target market as a whole. Because of their established presence and credibility within your target audience, their promotion of your product or service drives awareness amongst potential customers. This is how buzz is created; this is where Crowley Webb excels.